Why the Smartest Streamers Keep Their Shows Under 45 Minutes — and Make More Money Because of It
A new generation of daytime streamers is deliberately capping their shows at 45 minutes or less — and building some of the most loyal, financially sustainable audiences in the business. The math behind brevity is counterintuitive, but once you see it, it's hard to unsee. Here's how the short-show model is quietly rewriting the economics of live streaming.